Mobility design is more than just the sum of technologies. It strives to create experiences that appeal to all the senses and create an emotional connection between man and machine in the long term. How user-centred products are created from technologies is the focus of the expert panel.

Host, Martin Groschwald, discussed this topic during the 2021 IAA Mobility Conference with Christian Eckert (Icon Group), Freddie Geier (Rightware) and Jeremy Offer (Arrival).

You can also find GESTALTEN on Spotify, Google Podcast & Apple Podcast